Nike Case Study

Nike Case Study By: Mitzi Racine Nike is a globally recognize spot name not only for their high fibre athletic shoes but alike for accessories and apparel. Nike defacement logotype the go is a logo that is the attention grabber for the company. The Nike Company has also associated themselves with celebrated endorsers such as Michael Jordan and Tiger Woods. The Nike Company started break by dint of of Beaverton, surgery in the 1970s to just capture teenagers who precious to be trend setters. First year sales total less(prenominal) than $8,000.00. As Nike went public in 1980 and traded on the New York act Exchange, it is now a billion dollar company. The Nike Mission rivalry is To bring inspiration and innovation to every jockstrap in the puzzle outs. If you have a body than you are an jock. Company Information (http://www.nike.com/nikebiz/nikebiz.jhtml?page=3&item=facts) With the astray distributed securities industry in its back pocket, Nike employees a pproximately 650,000 globally (Hill, p. 154) by and through contracted factories valet de chambrewide. Most of the factories that Nike wonts to provide manufacturing of the brand are situated in Asia but are not limited to its former(a) subsidiaries which are located in 27 early(a) diverse countries. Profiles and successes of the Nike Corporation have affected thousands of workers globally.

In somewhat countries work is in harsh conditions and pay is very little. Nike is public figureated to design and market the products but the manufactures are contracted and scattered end-to-end the world are responsibl e for the manufacturing of the product. Most! of the manufacturing is done through subcontracts. The use of subcontracting is used so that the company itself is never truly at risk, the risk lies really with whoever subcontracts with them. Because companies are located in variant countries money, employs and labor practices do not fall on the Nike Company. Not all countries have the unions or even a set minimum remuneration. The Indonesian government for example, minimum wage there doesnt...If you want to get a full essay, submit it on our website: OrderCustomPaper.com

If you want to get a full essay, visit our page: write my paper